Some developers market their mobile apps in Russia, but many still don’t. For those who are not afraid to step into this huge market, the results can be quite impressive.
One company that promotes their applications in Russia is Mobisle Apps. While most others simply translate the iTunes description of their app and wait for customers to come, Mobisle Apps runs full-blown marketing campaigns in Russia. We’ve put together a list of publications after their recent PR campaign to provide you with some inspiration and a great case study for reference. Take a look and see how far you can go, too!
Today we are happy to publish the latest Distimo Report, Emerging App Markets: Russia, Brazil, Mexico and Turkey. You can download the full report here.
Distimo wrote a publication one year ago about the rise of the application market in a number of East Asian countries. Over the course of the past year the application market in those same East Asian countries continued to grow at a high pace, while at the same time other markets also started to adopt smartphones. Distimo analyzed the application market in the top 30 countries over the course of the past year in terms of revenue, and found four emerging countries to be especially interesting: Brazil, Mexico, Russia and Turkey. All developers that develop for multiple markets should keep an eye on these countries, as they showed strong growth during the past year, and are likely to accelerate their growth.
This report covers four of the top growth markets for applications: Brazil, Mexico, Russia and Turkey for the Apple App Store for iPhone, Apple App Store for iPad and Google Play. All revenue data in this report covers the revenues generated by the top 200 highest grossing applications, unless otherwise noted. The analysis is limited to the 30 countries that have generated the most revenue during May 2012.
We have provided Russian translation and localization services to software developers since 2004. Having a high degree of expertise in technical translation, we translate and localize websites, mobile applications, marketing documents, manuals, user guides from English to Russian. Quite often we translate press-releases from English to Russian, and then promote them in local computer press. That was the case with Salesphone.net.